Views Why ‘how to’ Google searches matter We live in a world where we can access the answer to any question within minutes, even seconds. ‘Google...
Budget – the elephant in the room As you can imagine, we have many chats with prospective clients. Most are with marketing managers who are experienced...
News 2-minutes with Tearmh Taylor, corporate and consumer affairs manager, Warburtons 1. What’s it like to be corporate and consumer affairs manager at Warburtons? Is it a cliché to say,...
Views Did you know? In 1971, a cash-strapped student named Carolyn Davidson designed the Nike swoosh logo for a fee of $35 (today’s...
Featured Work Marketing audit for Aptus Utilities after MBO Aptus Utilities installs water, electric, fibre, gas and street lighting connections at property developments across the UK. Following a...
Views Are PR and Marketing the same thing? It’s easy to answer the question, “Are PR and marketing the same thing?” with one simple word, “No”. Marketing involves...
Views Digital PR in 2021: How traditional PR has changed When I embarked on my PR career 15 years ago, success was very much measured by the number of...
Views How do PR agencies work People often wonder how PR agencies work. There’s no simple answer as each will have its own unique culture,...
News 2-minutes with Lisa Kerford, managing director, Aptus Utilities 1. What’s it like to be managing director at Aptus Utilities? Challenging but very rewarding. I have a great...
