RMS expands PR team with senior hire

Altrincham creative communications agency RMS has appointed PR industry heavyweight Neil Watts as Account Director.

Watts has previously worked in senior roles at leading London agencies, looking after clients including Unilever, Capital One, MBNA, Nokia, Orange, William Hill and Norwich Union. In recent months, he was in the PR & Media team at intu Trafford Centre.

Managing director, Mike Kirwan, said:

“Neil is a welcome addition to our B2B and professional services team, which has seen a significant spike in demand this year. As well as having vast experience delivering successful campaigns, he has an impressive track record for managing, mentoring and growing teams.”

Watts added:

“I’m very excited about finding my ‘work home’ in the north west.

“Although RMS provides a wide range of marketing services, the agency has never lost sight of the value of media relations, which is something that really appealed to me.

It’s my view that a well-considered piece of coverage can be the single most effective activity in a company’s marketing arsenal as it can be used in so many different ways. Far from being tomorrow’s fish and chip wrapper, quality coverage is the gift that keeps on giving!

“RMS is a great agency. As well as producing consistently great work, everyone in the team has a refreshingly politics-free approach. I’m really looking forward to playing my part in the agency’s future.”