Key takeaways from the BBC Good Food Summer Show: where innovation meets consumer purpose
Last week, our food & drink team spent a few days at the BBC Good Food Summer Show at the NEC Birmingham, checking out the latest trends and innovations shaping the future of the food & drink industry.
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What we learned at the Food & Drink Expo 2025: Innovation, insight and industry shifts
Our consumer and food & drink specialists recently headed to the NEC Birmingham for the 2025 Food & Drink Expo – a three-day showcase of what’s new, what’s next, and what’s shaping the future of the industry.
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Lights, Camera, Action! Why You Should Embrace Video Content
Attention spans are shrinking and competition for engagement is fiercer than ever. Video content has emerged as a powerful tool for businesses to captivate their audience and drive awareness of their presence.
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A Level-Headed SEO Approach to Google Algorithm Changes
Let’s face it – when Google announces algorithm updates, it can feel like bracing ourselves for stormy weather. But just as with any challenge, and following the British maxim, stay calm & carry on, a methodical approach is the key to success.
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5 Essential Steps to Handle Negative Press for Your Business
As crisis communications specialists, we've guided countless organisations through media storms, from supply chain controversies to leadership challenges. Here's our strategic five-step approach to handling negative press effectively.
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The junk food ad ban and what it means for your brand
As of October 2025, the world of food and drink advertising will change forever. The UK government has passed a new law banning junk food ads before 9pm across TV, online platforms (yes, even your favourite paid social!), transport network ads and online children’s programmes. For FMCG brands, this could either be a roadblock or a new opportunity – depending on how smart you are about your PR strategy.
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